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Portfolio
Mouhannad Qasemi
Objective:
To pursue a challenging career in communication, with the opportunity to be a part of a team to build a brand image, creating compelling concepts and solving challenging
problems.
Qualification:
Knowledge, skills and abilities
  • Proficient with Macintosh computers and relevant design related programs, including PhotoShop, Illustrator.
  • Experience in InDesign,3d MAX.
  • Experience with image setting, digital pre-press and direct-to-plate methods is preferred.
  • BS degree in Graphic Design.
  • 17 years experience in graphic design, with a strong awareness of entertainment, and design trends.
  • Strong logo/property development skills.
  • Packaging experience in on-shelf product and marketing related materials
  • Strong organizational skills & ability to handle multiple tasks under tight deadlines.
  • Strong Management Skills.
  • Excellent verbal and written communication skills, including proofing, and spelling (English and Arabic).
  • Confident to take a project from concept to print.
    Core competencies
    Contact
  • Knowledge of workflow, and process management.
    Dubai: 0097150 8768844
  • Familiarity with business practices and procedures.
    P.O. Box 36331 Dubai UAE
  • Ability to work under pressure.
    Date of Birth: March 20, 1973
  • Capacity to facilitate challenging tasks and manage conflicts.
    E-mail:
    mouhannad.qasemi@gmail.com
    Work Experience
    1994-2012
    Advismint
    Sep 2011 –2012
    Creative Manager /Art Department
    Advismint Advertising Agency is an integrated promotional advertising firm, offering a full range of services such as graphic design, marketing, website development, corpo-
    rate branding and much more. We operate internationally reaching a wide variety of clientele and offering a unique blend of creative, marketing, advertising and technical
    design talent
    Responsibilities:
  • Directing the creative product for the company and to strive for excellence in every detail.
  • Be responsible for everything, from concept to completion of every project and to ensure that everything is always completed on schedule.
  • Solve marketing problems, through smart, well-designed advertising and collateral materials.
  • Lead and direct a team of nine staff, in order to ensure timely delivery for client review.
  • Oversee and sign-off on all client jobs, including, final art, color and press proofs.
  • Generate new business for the company, through effective networking and good use of contacts.
  • Represent the company at all creative meetings.
  • Concept
    Sep 2010 –2011
    Creative Manager /Art Department
    A full advertising agency offering a broad band of professional services, this covers the entire scope of operations that a client requires to fulfill his marketing and advertising
    objectives.
    Responsibilities:
  • Directing the creative product for the company and to strive for excellence in every detail.
  • Be responsible for everything, from concept to completion of every project and to ensure that everything is always completed on schedule.
  • Solve marketing problems, through smart, well-designed advertising and collateral materials.
  • Lead and direct a team of three staff, in order to ensure timely delivery for client review.
  • Oversee and sign-off on all client jobs, including, final art, color and press proofs.
  • Generate new business for the company, through effective networking and good use of contacts.
  • Represent the company at all creative meetings.
  • http://www.concept-sy.com/
    Work Experience
    1994-2012
    New Boy (Toys and Publishing Company)
    August 1999 –2010
    Manager /Art Department
    http://www.newboy.com/
    Job Responsibilities:
    Extensive graphic design background and imaginative/creative talent. Awareness of current trends in the visual arts, working knowledge of the latest computer packages and
    an understanding of material costs and time limits.
    ESSENTIAL DUTIES AND RESPONSIBILITIES
  • Provide guidance and support to Art Unit Supervisors and Designers throughout the development of all artwork orders.
  • Artistically checks completed artwork orders.
  • Lead and direct a team of nineteen staff, in order to ensure timely delivery for management review.
  • Responsible for all artwork orders that require a high level of creativity, including the development of style guides and specific assignments of creative nature.
  • Internally developing designers’ skills and knowledge in the Art department through regular workshops and training sessions. Also, and based on performance evaluation.
  • Adhere to artwork order schedules and deadlines.
    ORGANIZATIONAL RELATIONSHIPS
    Reports to the Operations Manager and artistically to the CEO.
    Zoom Group (Design & Printing)
    April 1998 – July 1999
    ZOOM
    G r o u p
    Graphic Designer - Owner
    Job Responsibilities:
  • Implemented designs for variety of projects such as corporate identity, stationary and Ad campaigns, and promotional items.
  • Directed advertising campaigns and events.
  • Following the production process.
    Work Experience
    TBZ (Greeting Card)
    April 1994 – March 1998
    Graphic Designer
    Job Responsibilities:
  • Created new ideas for greeting cards.
  • Implemented final art work.
    http://www.tbz-cards.com
    Skills
    Technical Advertising skills: Conceptual thinking, Familiar with the physical process of getting ads made print production.
    Education
  • 1996-Graduated from the university of fine arts, Damascus, Syria
  • 1992 Syrian Baccalaureate
    Languages:
    Fluent in both Arabic and English
    Other Interests:
    Modern and classical art, Reading, Painting and Traveling.
    References:
    Upon Request
    Logos
    Global Network
    Computer
    Logos
    EZDAN Real Estate
    Originally known as Thani
    Bin Abdullah Housing
    Group, they became a
    limited liability company
    in 1993 which took an
    excellent position to take
    advantage of the new
    opportunities developing in
    Qatar.
    In 2006 the Group’s real
    estate investments were
    transferred to a new entity
    known as the Iskan Real
    Estate Company. In 2006,
    its name was changed to
    Ezdan Real Estate Com-
    pany and it became a
    Qatari shareholding com-
    pany, launching on the
    Qatar Securities Market in
    2008.
    Logos
    Emirates
    Urological
    Society
    The Emirates Urological
    Society (EUS) is a
    non-profit organization as
    a part of the Emirates
    Medical Association (EMA)
    established in May 2011.
    Logos
    Allayali al Halabia
    Restaurant
    A chance to sample Syrian
    food in Dubai.
    Cheerfully decorated with
    framed, illuminated
    transparencies of Syrian
    vistas, the restaurant is
    known for the high quality
    of the authentic Syrian
    food, affordable prices and
    friendly staff.
    The relaxing atmosphere
    and the excellent food
    make Abu Zaad restaurant
    an ideal place for lunch
    and dinner for the entire
    family.
    Logos
    ALHAMWI
    Coffee
    Damascen Coffee,
    Standard Coffee Service
    Company is committed to
    providing the total
    brewed-beverage solution
    for your office, restaurant
    or foodservice
    organization.
    ther product menu offers
    the brands preferred by
    your employees, customers
    and guests, no matter the
    market.
    This broad product mix,
    combined with our
    nationwide route system,
    allows you to enjoy your
    beverages of choice.
    Logos
    Hand in Hand
    For Syria
    is a UK registered charity
    that was established in
    2011 at the start of the
    Syrian uprising.
    They are a non-political
    organisation funded by
    individual donations.
    There aim is to provide
    medical and humanitarian
    assistance to civilians
    affected by the uprising in
    Syria, this includes people
    still inside Syria as well as
    those who have fled to
    neighbouring countries.
    Logos
    Ascend
    is a leading expert in
    People Capital Manage-
    ment. they help organisa-
    tions leverage their most
    valuable asset, their
    people, to improve perform-
    ance and grow competitive
    advantage. they achieve
    this by bringing together
    there experience and
    understanding from across
    the employment lifecycle
    in a way that enables us to
    develop unique solutions
    to specific organisational
    challenges.
    Logos
    GNC
    heavy truck
    transport
    The transport company
    committed to safe, prompt
    delivery for all your heavy
    haul and long haul truck-
    ing needs.
    Logos
    UNOSPRESSO
    Espresso is the major kind
    of coffee in various parts of
    the world, though it is a
    relatively recent phenom-
    enon. With the increase of
    many chains in the 1990s,
    espresso-based drinks
    became more popular
    around the world.
    Logos
    Al Zahra Hospital
    was established in 1981 by
    Gulf Medical Projects
    Company. This 100 bed
    hospital is the first and th
    largest private general
    hospital in the UAE. Both
    inpatient and outpatient
    treatment is of an interna-
    tional standard, and is
    backed by the latest radiol-
    ogy and laboratory facili-
    ties.
    At Al Zahra Hospital, the
    development of a personal
    relationship between the
    patient and doctor is of
    fundamental importance.
    This philosophy, combined
    with the easy accessibility
    of our senior medical staff
    for advice and discussion,
    makes Al Zahra a more
    caring hospital.
    Logos
    ALARABI
    Facility was established
    Arab Food Industries in
    1970 and started produc-
    tion since that date the
    management of its founder
    Mohammed Khair
    almounajed in chocolate
    industry .. And after 5 years
    of success and develop-
    ment have been added
    (Alpfk) Appetizers food
    industry Was the introduc-
    tion of new machinery and
    production equipment
    based on its work on
    product development and
    is worth mentioning that
    the raw materials were
    carefully pick which led to
    the acquisition of the
    company's good reputation
    with customers.
    Logos
    Global Emirates
    Gate
    Investment LLC (GEGI) is a
    'Gateway to Success'
    company that has come a
    long way today handling
    specialized development
    projects and a number of
    impressive upcoming
    industrial projects in
    addition to freehold prop-
    erty developments.
    Logos
    EZDAN Real Estate
    Gulf Express International,,
    a multinational company
    in the business of purchas-
    ing, logistics, and trade.
    We have offices in the USA
    as well as agents in the
    UAE and Saudi Arabia. We
    are in the process of expan-
    sion internationally. Gulf
    Express International is one
    of the fastest growing
    general trading companies
    for export and imports
    globally. Gulf Express
    International supplies
    organization dealing with
    worlds best known brands
    & products for various
    industrial.
    Logos
    EZDAN Real Estate
    Venture LLC. for
    Consulting & Business
    Development is a full
    service consulting firm.
    they believe in building
    strategic partnerships with
    their clients that leads to
    mutual reward. and deem
    sharing ther clients’ vision
    as the key to enable serve
    them in the best way to
    help them turn their visions
    into realities. Delivering
    results is their focus, and
    hence was their slogan:
    “Sharing Visions, Building
    Realities”, as we
    accompany our clients in
    their journey to success.
    Corporate Identity
    EZDAN Real Estate
    Originally known as Thani
    Bin Abdullah Housing
    Group, they became a
    limited liability company
    in 1993 which took an
    excellent position to take
    advantage of the new
    opportunities developing in
    Qatar.
    In 2006 the Group’s real
    estate investments were
    transferred to a new entity
    known as the Iskan Real
    Estate Company. In 2006,
    its name was changed to
    Ezdan Real Estate Com-
    pany and it became a
    Qatari shareholding com-
    pany, launching on the
    Qatar Securities Market in
    2008.
    Corporate Identity
    EZDAN Real Estate
    Originally known as Thani
    Bin Abdullah Housing
    Group, they became a
    limited liability company
    in 1993 which took an
    excellent position to take
    advantage of the new
    opportunities developing in
    Qatar.
    In 2006 the Group’s real
    estate investments were
    transferred to a new entity
    known as the Iskan Real
    Estate Company. In 2006,
    its name was changed to
    Ezdan Real Estate Com-
    pany and it became a
    Qatari shareholding com-
    pany, launching on the
    Qatar Securities Market in
    2008.
    Corporate Identity
    iTECH
    is one of the leading IT
    solution providers in Syria.
    With a team of over 70 IT
    professionals, iTECH offers
    a wide range of high
    quality IT services tailored
    to the needs of the Syrian
    market and delivered
    according to international
    standards. Our main aim in
    iTECH is to create value for
    our clients; we build on
    our knowledge and experi-
    ence to advice our clients
    on the best route when it
    comes to IT investments.
    With our geographical
    presence in all Syrian
    governorates, iTECH has
    been able to support its
    clients
    Packaging:
    Vill Products
    This product is a perfect
    bread alternative, free of
    yeast, egg, and dough
    ingredients; with a low-fat
    content. It is completely
    made of natural grains and
    seeds. Magro toast helps in
    maintaining weight via
    healthy and balanced food
    without losing the flavor or
    avoiding bread. Magro
    toast gives a delicious
    healthy snack by preserva-
    tion of the products’ nutri-
    tional values during the
    process of manufacturing;
    at any time of the day, at
    office, school or on the
    road.
    Packaging:
    KATAKIT Products
    The confectionery
    development industrial
    company – Katakit is a
    group of individualized
    operations each working
    for the success of the
    brands it produces through
    carefully planned programs
    of market identification
    and product integration.
    Their client-oriented
    philosophy is focused on
    satisfying our customers,
    fulfilling their expectations,
    anticipating and meeting
    their needs.
    Packaging:
    NEWBOY Products
    NewBoy FZCO engages in
    the marketing and
    distribution of various toys,
    food and stationery
    products in the Middle East
    and North Africa.
    NewBoy acquires, sells,
    and markets licenses for
    some of the hottest cartoon
    characters.
    Since establishment,
    NewBoy has been
    developing its own label
    ranges. In particular, the
    company developed a
    fashion doll called Fulla®
    which became the
    best-selling fashion doll
    throughout the Middle East
    and North African regions.
    Packaging:
    NEWBOY Products
    NewBoy FZCO engages in
    the marketing and
    distribution of various toys,
    food and stationery
    products in the Middle East
    and North Africa.
    NewBoy acquires, sells,
    and markets licenses for
    some of the hottest cartoon
    characters.
    Since establishment,
    NewBoy has been
    developing its own label
    ranges. In particular, the
    company developed a
    fashion doll called Fulla®
    which became the
    best-selling fashion doll
    throughout the Middle East
    and North African regions.
    Decorations:
    Decorations:
    NEWBOY Products
    NewBoy FZCO engages in
    the marketing and
    Exhibition & Stand
    distribution of various toys,
    food and stationery
    products in the Middle East
    and North Africa.
    NewBoy acquires, sells,
    and markets licenses for
    some of the hottest cartoon
    characters.
    Since establishment,
    NewBoy has been
    developing its own label
    ranges. In particular, the
    company developed a
    fashion doll called Fulla®
    which became the
    best-selling fashion doll
    throughout the Middle East
    and North African regions.
    Commercial
    Creative:
    Novartis
    is committed to developing
    new drugs for the treatment
    of diabetes and has one of
    the most robust and
    extensive research
    programs focused on
    cardiovascular and
    metabolic diseases in the
    world.
    In addition to conducting
    groundbreaking research,
    Novartis created the
    international Novartis Prize
    in Diabetes to help
    increase the awareness of
    and urgency for innovation
    in diabetes clinical
    research. This annual
    award program recognizes
    outstanding individuals
    who have dedicated
    themselves to improving
    the lives of people with
    diabetes.
    Creative:
    Al Zahra Hospital
    was established in 1981 by
    Gulf Medical Projects
    Company. This 100 bed
    hospital is the first and th
    largest private general
    hospital in the UAE. Both
    inpatient and outpatient
    treatment is of an interna-
    tional standard, and is
    backed by the latest radiol-
    ogy and laboratory facili-
    ties.
    At Al Zahra Hospital, the
    development of a personal
    relationship between the
    patient and doctor is of
    fundamental importance.
    This philosophy, combined
    with the easy accessibility
    of our senior medical staff
    for advice and discussion,
    makes Al Zahra a more
    caring hospital.
    Creative:
    Aabar
    Headquartered in Abu
    Dhabi, Aabar Properties
    LLC is a real estate
    development, management
    and investment company. It
    is a subsidiary of Aabar
    Investments, which is
    owned by International
    Petroleum Investment
    Company (IPIC).
    Building on Aabar’s
    heritage as one of the Abu
    Dhabi’s leading investment
    companies and developing
    its existing real estate
    portfolio, Aabar Properties
    is establishing itself as a
    market leader in the real
    estate sector – both
    domestically and
    internationally - through
    its core strategy of
    collaborative partnerships
    with investors and end
    users alike.
    Websites
    Branding:
    Daaboul
    Industrial Group considers
    one of the biggest
    Industrial groups in Syria
    and the region. It contains
    of five big companies
    (Madar Aluminum
    Extrusion, Madar Glass,
    Madar Coil Coating, Madar
    Shutter and SAMA) and
    other small ones.
    Illustrations /air Portfolio brush
    Illustrations /air Portfolio brush
    Cards
    TBZ (Greeting Card)
    TBZ INTERNATIONAL is a
    world-leading company in
    producing and marketing
    business cards, invitation
    cards, and stationery, was
    founded in 1979 with the
    object of developing the
    card industry for all occa-
    sions and meeting the
    needs of the international
    market and its developing
    requirements.
    Thank You